- Client Management- Quality Assurance

- Strategy Brand Planning                                                                 - Adobe AEM - CQ Authoring

- Social Media/Banners/Video Execution                                      - Analyze Metrics/Optimization

Professional Experience

Senior Project Manager (Clients: Nike Jordan.com, Salesforce and Target)

AKQA, San Francisco, CA: 2013 - Present

·               Manage teams of 25+ individuals on multiplatform (desktop, mobile, tablet) projects with budgets between $50K-2M on the AEM/CQ platform

·               Manage, test and optimize all global Jordan.com launches, social, banners and ecommerce email campaigns

·               Liaison between merchandising, marketing and product teams to build and develop SEO optimized content

·               Create project documents such as SOWs, creative briefs, budget reports, project schedules, roadmaps, risk management and resource allocation to ensure goals and objectives are met

·               Facilitate meetings with the appropriate internal and external stakeholders, clients and vendors to ensure projects are seamless from kickoff to completion

·               Successfully lead Target ($4M account) during a 90day Process Improvement Plan (PIP), and the client agreed to continue working with AKQA after the PIP was complete

·               Lead agile methodology projects from conception to execution, and lead stand up meetings

·               Monitor and report financial weekly status including reconciliation through project status reports

·               Derive and implement proven processes where they are lacking to maximize efficiencies

·               Create and communicate PM onboarding initiatives, and mentor interns and manage Project Managers

·               01/2014: Project Manager of the month

Senior Project Manager (Clients: Intel Appup.com and Intel.com)

RAZORFISH, San Francisco, CA: 2011 - 2013

·               Managed complex digital projects which included scoping, scheduling, resourcing and identifying risks

·               Managed onshore and offshore teams up to 20+ people by using waterfall or agile methodology, leading scrum sprint planning meetings and utilizing JIRA to monitor and track projects

·               Maintained long-term relationships with clients and vendors to ensure the best products and results against budgets in excess of  $4MM             

·               Owned time and material, fixed and retainer budgets by forecasting and monitoring project spending to ensure profitability

·               Spearheaded new, maintenance and enhancement digital projects by deriving strategic plans, roadmaps, managing front-end and back-end deliverables that include business requirements, user stories, information architecture, comps, copy, design, functional specs, presentation layer architecture and developer, localization, testing and deployment

·               Analyzed metrics using Tableau to make optimizing recommendations for AppUp.com’s: website, and paid media, trigger, partner, promotional and newsletter emails

Senior Account and Project Manager (Clients: Amgen, Genentech, BioMarin)

EVEO, San Francisco, CA: 2009 – 2011

·               Managed all aspects of interactive program development from kick-off to completion (web sites, flash-based   interactive programs, mobile, tablets, videos and tracking programs) totaling over $1.55MM in revenue

·               Ensured high profitability on projects by developing workflows and processes with accurate resource estimates that increased the quality of deliverables

·               Provided status and milestone reports, and monitored scope, schedule and budget

·               Coordinated and managed cross-functional teams: sales, content, information architects, digital designers, video producers, production artists, voiceover artists, engineers, music composers and flash developers

·               Wrote copy for Amgen’s chronic kidney disease website (www.ckdawareness.com)

Marketing Brand Manager (Games and Applications)

HANDS-ON MOBILE, San Francisco, CA: 2007-2008

·               Supervised international marketing, online and offline advertising, PR efforts, long-term strategic initiatives

·               Provided creative solutions to drive overall sales and market share for new and established brands

·               Collaborated with product management, creative services, licensing, sales, PR agency and negotiated with outside vendors and media reps to achieve maximum success for all brands

·               Managed the development process and marketing efforts for the first iPhone game and application for HOM

·               Partnered with Electronics Arts to integrate our marketing efforts and ensure their console and our mobile game are translated into the constitutive elements of the game, such as universe, characters, and actions 

·               Created and delivered well-communicated PowerPoint presentations for sales and corporate meetings